THE ANNUAL WASHINGTON CHAPTER OF AMERICAN SOCIETY OF LANDSCAPE ARCHITECTS (WASLA) CONFERENCE WAS HELD IN TACOMA WITH THE THEME OF “VANTAGE POINT”.
I WAS HIRED AS A CONSULTANT TO BRAND THE CONFERENCE. UTILIZING THE NATIONAL ASLA BRAND GUIDELINES AS THE GRAPHIC FOUNDATION, I CREATED THE ENTIRE CONFERENCE’S MARKETING AND GRAPHIC MATERIALS, FROM EVENT PROGRAM TO DAY-OF SIGNAGE AND E-BLAST CONTENTS.